3,882Instagram followersup from 1,247, +211%, 100% organic
163.2KInstagram viewsin the 30 days to Aug 3 2026
128.8Kviews on the top post10 Jul
4.1Kshares on that postmore than its 3.1K likes
The starting point
A sushi restaurant with two locations in Miami. The account had 1,247 followers and 73 posts, and a bio that hadn't been built to turn visitors into guests yet.
What we did
- Rebuilt the bio as something that converts: both locations, the hours and a direct link to order.
- Added a highlight for press.
- Put quality ahead of volume: every post had to be worth sharing, and no ad money was used to push any of it.
- Included Spanish-language content, because Miami speaks both.
What the content showed
- The top post reached 128.8K views with 3.1K likes, 149 comments and 4.1K shares. When shares outnumber likes, people are sending it to a friend.
- Another post reached 32.0K views and 1.5K shares.
- A Spanish-language post, asking for a good sushi spot in Miami, reached 24.7K views. Writing in Spanish wasn't a risk, it was an audience.
What changed
Followers grew from 1,247 to 3,882, an increase of 211%, and in the 30 days to Aug 3 2026 the account reached 163.2K views. All of it is organic.
A note on the numbers
Figures come from Instagram and Meta Business Suite insights. Follower counts are before our work and as of Oct 28 2026; views are for the dates shown. We keep client names private.